Gulf Place

Gulf Shores, Alabama


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The Hangout at Gulf Shores Beach

There is something for everyone at the new 350 seat restaurant and outdoor beach recreational center at Gulf Place.

Click one of the photos for more photos and 

'temporary' restaurant & bar at Gulf Place Read More Here

 Shrimp Festival Photos at Gulf Place, Alabama

An interesting document from the City of Gulf Shores about what the population of Gulf Shores wants for the city.  
Land Use Planning Hearing ...pdf document, large file, 65 pages.
The Gulf Shores City Council and Planning Commission are conducting this joint public hearing (Jan 7th, 2008 ) to receive public input and comment and consider adopting the Land Use Plan prepared by the
KPS, Group of Birmingham, Alabama.
Gulf Place Overview-Gulf Shores Alabama
Click Image to See Bigger Version

Gulf Place is a visionary plan for the community of Gulf Shores, Alabama.

Over the years, Gulf Shores has experienced periods of both rapid and gradual change transforming from a once sleepy beach village into a busy and popular family vacation destination. In September 2004, Hurricane Ivan made landfall with winds near 130 mph. The Gulf spilled across the island, transporting massive amounts of sand landward, undermining buildings and roads, and opening new waterways. The huge breaking waves leveled dunes, and battered and removed many homes and businesses.

Elected officials, local businesses and residents of Gulf Shores responded to the devastation Ivan left behind with the determination, optimism and a strong desire to rebuild the community in a way that would enhance the special charm of Gulf Shores.

In November 2004, Jordan, Jones & Goulding (JJG) was commissioned to guide the City of Gulf Shores through a visioning process. The aim was to help the City and its residents articulate their future and identify tools needed to realize their future. The study focused on the beach area and Gulf Place, and the unique challenges found there. 

Throughout the Envision Gulf Shores process, over 400 individuals came together to identify key factors that they felt defined their ideal community. The outcome of those meetings can be distilled into seven goals.

Everyone wanted:

Economic vitality
Less traffic
More open and common community space
A friendlier place for pedestrians and cyclists
An aesthetically pleasing and dynamic town center
A respect for the City’s heritage and local flavor
A good place for families to live in and vacation

The design with the proposed changes and re-building of Gulf Shores' beach area came to be referred to as Gulf Place. 


Gulf Place in Gulf Shores can become a pedestrian-friendly community, where more people are likely to walk than drive. More people will frequent a town center that is safe, beautiful, relax­ing and filled with activity. Gulf Shores understands that merchants and businesses want to be part of a special place and that creating this new special places requires people, public officials and private businesses to work together. To implement these changes will take time and patience, but will be well worth the trouble in the end. 

One of Gulf Shores’ greatest assets is its ability to attract tourists to its white sugar sand beaches. Gulf Shores is very family-oriented and meets the needs of families of all shapes and sizes. The marketing arms for the City and the local tourism industry have worked hard to build this reputation for Gulf Shores. Maintaining the family-friendly nature of Gulf Shores is a clear priority for the community.

These strategies will help Gulf Shores remain family-friendly for years to come in the walking district called Gulf Place:

    • Promoting and maintaining family-oriented Gulf Place attractions, including restaurants, shops, hotels and condo rentals
    • Creating events and venues for all ages all in Gulf Place.
    • Creating and maintaining family-oriented special events at Gulf Place, such as the Shrimp Festival
    • Developing and maintaining a clean, attractive street and sidewalk environment in the Gulf Place area.

Right now, we just have to Envision Gulf Shores as we hope it will be in the near future.




Gulf Place Divider

Below is a pedestrian bridge that has been built on West Beach. Features like this are part of the Gulf Place master plan to connect our north and south Beach Blvd. properties. Click the photo to see a larger image.

pedestrian bridge gulf shores, alabama



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